Superga Invest aquires Véron Grauer : why?

According to today’s widespread liberal logic, entrepreneurial risk is often limited to the concept of profitability. As the Chairman of the SUPERGA INVEST international group it is my task to ensure the success and sustainability of our various lines of business. But beyond these purely economic considerations, the strategic decisions we take are, in reality, always geared towards satisfying our clients. Our model is simple. We provide high-quality and competitive services adapted to changing markets and consumer habits.
Our investment in Véron Grauer, alongside Temis Luxury, is part of this approach. As long-standing partners our two specialists in overland, air and sea transport services complement each other technically and geographically, thus enabling them to cover a comprehensive range of logistics services for the transport of luxury goods. We are pleased to combine this expertise in an organisation with a human face.
Giovanni Vigorito, Véron Grauer’s new managing director, knows the company well, having led it for more than 16 years. We welcome his return to the helm of this jewel in Geneva’s transport system, established in 1867 and thus one of the canton’s storied historical companies.
As you know, the younger generation of professionals are driven by new approaches. Not only do we have to adapt to foreseeable forthcoming changes in our industry, especially technological ones, but we also have to think about the major environmental and social challenges of this century. In the various sections of this newly-designed newsroom we will share with you the latest news about Véron Grauer, about our activities and about the luxury goods sector. Through our people, our solutions and our values we hope to be able to familiarise you more with our aspirations. It is you who make our success in the service of your business possible.

Enjoy your read!

Alain Bréau
CEO and Founder of Superga Invest

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